Brand Identity, Graphic Design, Logo Design, Web Design, Web Development

Help Along Foundation

All children count.

The Help Along Foundation is a non profit based in New York. For their project, they needed full design branding as well as web development. 

The logo was intended to express togetherness, as well as individuals being helped and “lifted” up.

The brands colors were chosen in an effort to appeal to children. I went elementary primary colors, which I knew would give the fun and energy associated with kids.

I developed a wealth or marketing materials for HAF Group as well. Ranging from letterheads for official documents to flyers for fundraising events, and employe badges. The redesign of the website was the best part of this project.Shifting from a dull website to a bright, colorful and fun centered design, would help potential donors get a better idea of the kids they’re helping. I had a lot of fun working on this project.

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